Auto insurance company Esurance launches the “SXSW Dream Gig” contest. Its looking for a socially savvy storyteller who is “inspired by technology, tapped into music and moved by film,” and who wants to be the Esurance correspondent at this year’s South by Southwest Conference and Festivals (SXSW), March 8-17, 2013.
Esurance is hosting the contest on Facebook where entrants have to “like” the Esurance Facebook page and then enter via the SXSW Dream Gig Facebook contest page. The first phase of the contest runs through January 25, 2013, at which point the judges will then select three finalists by February 1st. The finalists will each have to create a video demonstrating why they’re “the perfect SXSW correspondent,” according to the contest overview and official rules. The next phase of the contest is the public voting phase where Facebook users will vote for their favorite finalist. The public voting phase runs from February 15th through the 22nd.
The winner will receive a Platinum badge to SXSW; roundtrip air travel to Austin, TX; a 10-night hotel stay at the Hilton Austin; an iPad; a $2,000 stipend and will be the official SXSW correspondent for Esurance.
SXSW is a fun-filled conference with non-stop action. It really is a tech, music and film lover’s dream to have an opportunity to see the latest indie films, bands and social apps; and interview the hottest actors, up and coming indie bands and singer-songwriters, and social media entrepreneurs and celebs. If you’re socially savvy and good on camera and love tech, music and film, then this is truly your “Dream Gig.”
It’ll be interesting to see the results from this campaign from how many entrants and votes the contest gets to how many video views and social media buzz and mentions Esurance gets during this year’s SXSW.